Growth and adding new people was changing the communication dynamic at JohnGalt Staffing. They needed a way to communicate company values internally and externally. A poster series was developed to bridge the gap between Values as a concept and Values as a reality. Imagery was developed for each poster to add Character to the written word and provide a platform to integrate core values into the every-day workplace. Posters were produced as a set of 24x36" and a smaller set of 12x18".